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Know your AI traffic. Block the bots.

Simple pricing. No add-ons. No surprises. All plans include a 14-day free trial.

GDPR-native · EU data residency · WordPress-first

Free
$0/month
1K checks/mo
Each page visit = 1 check
1 site

See which AI bots crawl your site. Display your badge.

  • 1,000 verifications/month
  • 1 site
  • AI crawler identification
  • Certified Human Traffic badge
  • Basic bot detection (UA + ASN)
  • Real-time dashboard
  • 7-day data retention
  • No behavioral biometrics
  • No API access
  • No data export
Pro
$23/month
$278/year · save 20%
100K checks/mo
Each page visit = 1 check
3 sites

Full AI analytics + bot protection for growing EU publishers.

  • 100K verifications/month
  • 3 sites
  • Full AI crawler analytics & taxonomy
  • Behavioral biometrics detection
  • Certified Human Traffic badge
  • WordPress plugin included
  • Bot API access (pk_ key)
  • 30-day data retention
  • Session recordings (Beta)
  • Email support
Most Popular
Business
$79/month
$950/year · save 20%
1M checks/mo
Each page visit = 1 check
10 sites
Overage: $50 per 1M

Teams, webhooks, and data export for serious publishers.

  • 1M verifications/month
  • 10 sites
  • All Pro features
  • Data export (CSV / JSON)
  • Outbound webhooks
  • Team access (multi-user)
  • Priority support (24h SLA)
  • 90-day data retention
Enterprise
Custom
Unlimited checks/mo
Each page visit = 1 check
Unlimited sites
Overage: Custom pricing

Custom contract, unlimited scale, SLA + DPA for EU compliance.

  • Unlimited verifications
  • Unlimited sites
  • All Business features
  • Custom ML model training
  • Dedicated success manager
  • 365-day data retention
  • SLA + DPA agreement
  • EU data residency guarantee

Frequently Asked Questions

Each pageview on your site triggers one verification. HumanKey analyzes the visitor's behavior patterns to determine if they're human, a bot, or an AI crawler.

The Free plan is a badge plan — it lets you display the "Certified Human Traffic" badge and see a basic AI crawler report. It's not designed for production use. Start a 14-day Pro trial to evaluate HumanKey on real traffic.

Verifications stop being recorded until the next calendar month. Your badge and dashboard remain accessible. Upgrade to Pro to continue full protection.

HumanKey identifies and classifies AI crawlers by name, company, and purpose — GPTBot, ClaudeBot, Google Gemini, Applebot, and dozens more. You'll see exactly which AI systems are reading your content, how often, and what pages they target.

Yes — Pro and Business plans include a 14-day free trial. No credit card required to start.

Yes. HumanKey is GDPR-native: IP addresses are hashed on ingestion (never stored raw), User-Agents are truncated, data retention is enforced per-plan, and we offer a DPA for Business/Enterprise customers. EU data residency is available on Enterprise.

Yes. Switching to yearly billing applies a 20% discount and prorates immediately from your current billing date.